Saudi Vision 2030 and Fintech: The Biggest Opportunities
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Saudi Vision 2030 and Fintech: The Biggest Opportunities

Analyst: Regional Strategy Team
Published: November 28, 2025

Saudi Arabia's Vision 2030 is the most ambitious economic transformation program in the MENA region. For fintech companies, it represents a once-in-a-generation opportunity to build businesses aligned with national priorities and backed by government support.

Vision 2030 and Financial Services

The Financial Sector Development Program, a key pillar of Vision 2030, targets the growth of the financial sector's contribution to GDP. Specific goals include increasing cashless transactions, expanding SME lending, and deepening capital markets.

Payments Opportunity

The target of 70 percent cashless transactions requires massive infrastructure and behavioral change. Payment fintechs that accelerate this transition are directly aligned with government priorities and benefit from supportive regulation.

SME Lending

Saudi Arabia aims to increase SME contribution to GDP from current levels to 35 percent. This requires expanded access to financing. Fintech lending platforms that serve the SME segment are well-positioned to capture this growth.

Capital Markets Modernization

Tadawul, the Saudi stock exchange, is actively modernizing. Fintech solutions for retail investment, clearing and settlement, and market data distribution align with the exchange's digital transformation roadmap.

Positioning for Vision 2030

We help fintech companies align their products and go-to-market strategies with Vision 2030 objectives. This alignment creates regulatory tailwinds, partnership opportunities, and access to government-backed incentive programs.

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